Social Media is digital content - written text, images, recorded audio, photos & video - created and shared in conversations by participants in Online communities. iParticipate is submerged in Social Media and dedicated to Digital conversations.

Social Media is about driving 3rd party endorsements; word of mouth and referral marketing. The recommendations - positive & negative - of the Digital community can be powerful. Recommender Online communities are truthful and trustworthy

iParticipate SocialMedia. Encouraging dialogue ®

Be sociable; visit iParticipate on Facebook

Social Media marketing is a commercial digital activity that enables organisations to listen, reply and have ongoing dialogue with existing & potential customers who are engaged with interactive communities. It is the organisation's challenge to manage its business & reputation online by reaching out to all its human touchpoints and having asynchronous conversation with them through Social Media

Basic tenets of Social Media marketing are transparency, authenticity and dedication to conversation

Be sociable; visit iParticipate on Facebook

iParticipate SocialMedia. Encouraging dialogue

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